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Course Title : Marketing of Financial Services
1.Explain the marketing mix concept for financial services. Discuss in detail the four factor classification of the marketing mix tools as given by Mc Carthy.
2.What is Product Life Cycle? Explain the application of product life cycle concept to marketing of bank products.
3.How are investors benefited by investing in mutual funds? Explain the working mechanism of an Asset Management Company (AMC). Distinguish between open – ended schemes and close-ended schemes of mutual funds.
4.Describe different types of Non-Life Insurance products and describe the strategies used for marketing of life insurance products.
5.Internet poses enormous opportunities for banks, thrifts and other financial services institutions to fundamentally reshape their organisations’. Discuss these opportunities given by Internet Banking.
Course Title : International Banking Management
1.Explain the objectives and functions of African Development Bank and critically analyze the performance of this Bank during the last 5 years.
2.What is the rational of Capital Adequacy? Discuss the steps taken by the Reserve Bank of India in recent times to strengthen the capital Adequacy of Indian Banks.
3.Meet the Managers of a Bank of your choice and discuss with him the different risks associate with Forex Dealing Room operations and the mechanisms to eliminate/reduce these risks. Write a note on your discussions.
4.Describe the Risk Management Framework in a Bank and explain the different types of risks that banks are exposed to in the present day context.
5.Discuss the causes and consequences of globalization of Banking Operations.
Course Title : Electronic Banking and IT in Banks
1.What is ‘Electronic Bill Presentment and Payment System’? Explain the different models of online bill presentment and payment and discuss the benefits of Electronic Billing System.
2.Meet the Manager of a Bank of your choice and discuss with him the different collection models employed by the Bank for collecting instruments like cheques, Bills, etc. Also find out the changes that have taken place in this activity with the use of IT in Banks. Write a detailed note on your discussions.
3.Study the Customer Relationship Management Practiced in a Bank of your choice and write a note on it.
4.Discuss the guidelines for Business Resumption and Disaster Recovery Plan in the context of a Bank.
5.What is a ‘Data Warehouse’? What is its relevance to a Bank? Discuss the major steps for Data Warehouse implementation in a Bank.
Course Title : Risk Management in Banks
1.Meet a Bank Manager of your choice and discuss the role and importance of Asset Liability Management (ALM) in a Bank. Also find out the important issues that are relevant in implementing ALM programme. Write a note on your meeting.
2.What is Project Finance? What are its features and types? Discuss the credit Risk in Project Finance to a Bank.
3.What is Market Risk and how is it different from other types of risk? Analyse and discuss how the market risk is measured and managed by the Bank of your choice.
4.Analyse the Organizational Structure of Operational Risk in a Bank of your choice. Discuss the role of Board of Directors in managing operational risk of that Bank.
5.“One of the common risk sensitive performance metrics in the Banking Industry is the risk adjusted return on capital”. Discuss.
Course Title : Ethics and Corporate Governance in Banks
1.What are the criteria used for resolving ethical dilemma? Explain giving examples.
2.Identify any listed bank and describe the importance of disclosure and transparency for sound corporate governance.
3.Describe the challenges facing sustainable development and examine its practical implications.
4.Discuss the role of corporate governance in financial sector with special reference to micro finance institutions.
5.Briefly discuss the recommendations of Kumar Mangalam Birla Committee, (1999) on corporate governance.
6.Write short notes on the following:
a)The Tata DNA
b)OCTAPACE values
c)Japanese model of Corporate Governance
